- Lectures: 14
- Quizzes: 1
- Duration: 3 hours
Categories: Marketing, Media and Communications
Developing relationships with internal and external stakeholders is an essential management skill. Stakeholders can have a positive or negative impact on the success of an organisation. The aim of this unit is to equip managers to identify and understand stakeholder’s needs, know the purpose and benefits of building relationships with different stakeholder groups, and the methods of communicating with them to achieve results.
What will I learn?
- Know the purpose of building stakeholder relationships
- Understand different channels and types of communication used to build relationships with stakeholders
- Know how to respond to barriers when communicating with stakeholders
- Know how to use stakeholder communication
Requirements
- Basic understanding of Management and Leadership
- Access to the internet for the material linked from the courses